Williams: For baseball team’s mascot, look to the river

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Now that we're naming names, which of the six options should be chosen as the moniker for our new baseball team?

First, let's silence talk about the Richmond Hush Puppies.

What would the mascot be? A fried cornmeal ball? A suede shoe? Hush Puppies' trade mark basset hound?

I like the new owners' desire to follow the minor league trend toward quirky names. But that name should connect with our hometown.

Another finalist is the Hambones. But it's Smithfield that's known for ham (and ham bones), not Richmond.

Another contender, Rhinos, is a triumph of alliteration over reason. There's nothing quirky about the name other than the absurdity of applying it to a Richmond team.

Richmond Metro Zoo in Chesterfield County has three rhinos. That's three more than Maymont, which features wildlife indigenous to Virginia.

"No rhinos. They're not native to Virginia," said Carla Murray, Maymont's assistant director of marketing and public relations. "We do have flying squirrels."

Which brings us to our fourth finalist. But Flying Squirrels doesn't exactly scream "River City," does it? And that is exactly what we should be screaming. After all, the James is one asset we can rally around.

The remaining finalists -- Rock Hoppers and Flatheads -- reflect the James River's vital role in providing us with food, water and recreation.

I like the sound, but not the sight, of Rock Hoppers. It suggests nothing visual.

Flatheads? It clearly links the team to Richmond and the river that runs through it.

The flathead is a breed of catfish that populates the James. They're also known as Shovelheads, Yellow Cats and Mud Cats -- all of which, frankly, might be better names for our team.

The latter is already part of baseball lore. Who could forget the colorful Mudcat Grant, the all-star pitcher whose career spanned three decades? Unfortunately, the Southern League's Carolina Mudcats already own the name.

But Flatheads could work. Imagine the marketing possibilities: The team colors could be mud brown and algae. Pillbox caps -- flathead, get it? -- could be embroidered with a fearsome catfish logo. A fan-friendly version might include actual whiskers extending from the hat.

While we're linking this team to the river that gave Richmond life, how about taking the next logical step?

The team's owners are investing in a facelift to make The Diamond usable, but a long-term ballpark solution will require tens of millions of dollars regardless of where it's built.

The Diamond site is as safe and predictable as an intentional walk. The team's owners sound like they're up for something adventurous.

We've made the commitment to baseball. When the sun finally peeks through the dark economic clouds, let's build a ballpark someplace special.

If we're going to chant, "Let's go, fish!" what better spot than on the river?



Contact Michael Paul Williams at (804) 649-6815 or .

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Reader Reactions

Flag Comment Posted by roobygyrl on October 14, 2009 at 11:30 am

I think it would easier to retrofit the beautiful Brave that graces the Diamond as a Rock Hopper than as a Flathead or a Flying Squirrel. I guess you could stick a horn on his head and call him a Rhino….?
Does anyone know what is going to happen to the Brave?

Flag Comment Posted by bw on October 14, 2009 at 8:42 am

Again mr. william’s agenda is not the team name or its success but is moving the stadium to downtown.  Any study of past Brave’s attendance I believe would show that downtown is not where their long term fans came from and I don’t think are the future fans without speciall marketing, like $1 beer nights!

Flag Comment Posted by Rebel on October 14, 2009 at 5:09 am

OOOOPS. King Salami forgot to tell you Hambones is offensive. Ya’ll really need to get on the same page

Flag Comment Posted by Rebel on October 14, 2009 at 5:07 am

The whole world would connect Richmond and REBELS…......but…...it’s not PC

Flag Comment Posted by deputy on October 13, 2009 at 2:49 pm

Sorry to burst your bubble, but Hambones is history!

http://www.nbc12.com/global/Story.asp?s=11306007

We need to replace it with Artillery.

Flag Comment Posted by ChezBax on October 13, 2009 at 2:39 pm

Hambone has not been dropped!  That’s one of the more popular names!
Flatheads is a horrible name for a Richmond franchise.
Artillery is also pretty bad.  Sorry, deputy, just not feeling it.
Based on conversation and what I’ve read on here (a lot of comments have been submitted) I’ve got my money on them picking the Rhinos.

Flag Comment Posted by deputy on October 13, 2009 at 2:24 pm

Hambones has been officially dropped!

Now we need to replace it with the Richmond Artillery!

Flag Comment Posted by plgbooker on October 13, 2009 at 1:53 pm

My family and I were discussing this topic last night, we too feel that since we are the river city, we should look to the river!  RIVER RAPIDS is our team name of choice, especially given the uqiueness of Richmond having class IV rapids in the James.  Not sure what the mascot would look like a rafter maybe, Kayaker…..but “Richmond Rapids” flows!

Flag Comment Posted by pointman on October 13, 2009 at 10:07 am

The Eastern League already has a precedent set for the public overriding team management’s poor choice for a name.  When the New Hampshire Fisher Cats first came to town, they were called the New Hampshire Primaries and had a ridiculous logo.  A petition was circulated and the team reconsidered after they got about 1500 signatures.  So, if you don’t like the choices, let’s sign the petition - http://www.petitionspot.com/petitions/richmondbaseball

Flag Comment Posted by deputy on October 13, 2009 at 8:46 am

Stupid, stupid names.

My suggestion, The Richmond Artillery, would evoke images of strength, ferocity, and the history of the city of Richmond - not greasy, cholesterol-laden food, casual shoes, non-indigenous animals, a fish no one has ever heard of, et al.

I like the idea someone suggested of a petition to change the name. These 6 choices are weak at best and once again scream FAIL!

Flying Squirrels and Hambones begone!

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