Recipe for marketing fun: Take one mammoth Cheddar cheese, 325 pounds. Add one Wisconsin-born artist. Garnish with white-and-black Holstein cow-patterned overalls (tail attached) and Cheese Head top hat (with sparkling highlights).

Arecent news article about Food Lion pulling ahead of Ukrop’s in the grocery wars noted that the local chain is running the race with a couple of ankle weights. It doesn’t sell beer or wine, and it isn’t open on Sun day—the biggest shopping day of the week. And therein lies a lesson for both liberals and conservatives: Money isn’t everything.